Services Overview
Advanced E-commerce Analytics Services
E-commerce data is key to understanding customers, optimizing operations, and driving growth. Advanced e-commerce analytics services highlight not only the insights for informed decision-making but also effective marketing strategies.
Here’s how we can help you
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Web Tracking Implementation
We establish robust and accurate web tracking to lay the groundwork for monitoring KPIs. By visualizing user behavior and conversion funnels, we provide insights to inform your decisions.
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Google Tag Manager Setup / Maintenance
Google Tag Manager is an essential tool for every digital business. It facilitates the collection of first-party data and delivers events to popular Ad platforms such as Facebook, TikTok, and Google Ads, optimizing costs and revenues. It is incredibly effective for scaling marketing efforts and managing high-volume traffic projects.
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Google Analytics 4 and BigQuery Setup / Maintenance
Google Analytics 4 offers a flexible data collection schema, enabling you to understand customer behavior and website performance precisely as you need. We integrate Google Analytics 4 with BigQuery for even more advanced data analysis and marketing optimizations.
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Business Intelligence Reporting
We deliver regular and accurate BI reports using top data visualization tools like Looker Studio, Power BI, and Tableau. These reports will help you identify sales trends, understand real customer acquisition costs, and make data-driven decisions. We ensure they are non-complex and easy to understand.
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Customer Audiences / Attribution
The best results come from campaigns targeted to the right audience. We segment customers based on behavior and purchase history, enabling targeted marketing and personalized shopping experiences.
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Data Activation Strategies
We develop strategies to activate your data, ranging from personalized marketing campaigns to inventory management, to maximize profitability.
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Benefits of Our Services
Informed Decision-Making: Customer behavior is not completely predictable, but we will help you understand your business performance clearly. Optimized Marketing: We open new strategies to reach your target audience and increase ROI. Enhanced Customer Experiences: Personalized shopping experiences are one of the best approaches to boosting customer satisfaction, loyalty, and order value.
Open the potential of your online store and transform your business by leveraging data.
Why we stand out
Why Choose Us as Your E-commerce Analytics Consultant
We utilize one of the best data analytics toolkits available and employ excellent statistical methodologies. Scaling online businesses through data-driven strategies is our pride.
Here are key reasons to choose us
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Extensive Experience
Our team has years of expertise in e-commerce data analytics, allowing us to quickly identify opportunities and challenges specific to your business.
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Tailored Approach
We craft strategies to meet your specific objectives, using tools like Google Analytics consulting and customer journey analysis to boost conversions.
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Competitive Solutions
We leverage the best in analytics technology and trends to keep you ahead of the competition, ensuring your e-commerce is primed for success.
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Reliability
Our data analytics services and solutions have already improved the performance of numerous e-commerce products. We successfully increase conversion rates, enhance user experience, personalize content, build audiences, create custom attributions, and drive revenue growth.
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Partner with us to navigate e-commerce analytics complexities and unlock your store’s full potential with precision and innovation.
We only partner with companies if we’re 100% sure we can get them result.
How it works
Proven E-commerce Data Services Approach
Our e-commerce data services turn raw data into actionable insights, boosting your store’s performance.
Here’s how we do it
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1
Data Extraction
Establishing a Baseline
We analyze your current data setup to understand your baseline performance and key metrics.
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2
Goal Setting
Defining Success
We work with you to set clear, measurable goals for e-commerce optimization, like increasing conversion rates and boosting average order values.
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3
Data Collection
Capturing Comprehensive Data
We improve data collection using advanced analytics tools to capture comprehensive customer interactions.
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4
Customer Behavior
Uncovering Insights
We analyze enriched data to uncover patterns and opportunities for optimization and personalization.
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5
Conversion Rate Analysis
Identifying Bottlenecks
We identify bottlenecks in the customer journey to target specific areas for improvement.
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6
Optimization Strategy
Implementing Changes
We develop and implement strategies, like layout adjustments and personalized campaigns, to improve conversions.
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7
Implementation and Testing
Ensuring Effectiveness
We monitor and test the impact of changes using A/B testing to ensure positive outcomes.
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8
Continuous Improvement
Refining Strategies
We continuously refine strategies based on evolving data and market trends to enhance performance.
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This approach turns your e-commerce data into a strategic asset, driving growth and improving the shopping experience for your customers.
Case Studies
Success Stories in E-commerce Analytics
Our E-commerce Analytics services have been instrumental in transforming businesses by optimizing their data and analytics capabilities.
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iGaming
GRP.co
Work Result
Optimized GRP.co’s marketing efforts, leading to a 25% reduction in CAC (customer acquisition costs) and enhanced data management through advanced tracking and AI-driven solutions.
Reduction in СAC (Customer Acquisition Costs)
– 0 % CACUsed Technology
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Voluum
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Looker Studio
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Google Analytics 4
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Google Tag Manager
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Python
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dbt
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Cloud Run
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Vertex AI
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E-commerce
uWeed
Work Result
We helped uWeed enhance their data tracking, analytics, and online performance, resulting in a 32% increase in CR (Conversion Rates) and a 17% boost in Repeat
Increase in CR (Conversion Rates)
+ 0 % CRUsed Technology
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Google Analytics 4
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Google Tag Manager
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BigQuery
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Looker Studio
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Python
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Cloud Run
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Virtual Machine
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Gaming
Drope.me
Work Result
Set up GTM and Google Analytics 4, created various data visualizations, evaluated marketing effectiveness, and provided product improvement recommendations, resulting in a significant increase in Customer Retention and Loyalty.
Increased User Retention Rate
+ 0 % URRUsed Technology
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BigQuery
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Looker Studio
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Google Spreadsheet
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Google Analytics 4
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Google Tag Manager (Web and Server-side)
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Video Streaming
ITVX
Work Result
Integrated Conviva’s monitoring and alerting system into ITV’s streaming platform, enhancing error transparency and streamlining operational workflows for improved viewer experience.
Increased Error Detection Speed
x 0Used Technology
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Conviva
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BigQuery
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Excel
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Splunk
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Google Spreadsheets
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Slack
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Edtech
ClassTag
Work Result
Implemented and optimized event tracking for Class Tag’s web and mobile applications, enhancing data visibility and user engagement through Google Analytics 4 and Looker Studio.
Increased RR (Retention Rate)
+ 0 % RRUsed Technology
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Looker Studio
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Google Analytics 4
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Google Tag Manager
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BigQuery
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E-Commerce
IWDM
Work Result
Optimized marketing efforts, leading to a $70-$100 reduction in CAC (Customer Acquisition Costs) per customer and over $10 million in revenue through Clickfunnel.
Reduction in CAC per Customer
– 0 % CACUsed Technology
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Shopify
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Looker Studio
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Google Tag Manager
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Google Analytics 4
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Python
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Fivetran
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Vibe
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iGaming
GRP.co
Work Result
Optimized GRP.co’s marketing efforts, leading to a 25% reduction in CAC (customer acquisition costs) and enhanced data management through advanced tracking and AI-driven solutions.
Reduction in СAC (Customer Acquisition Costs)
Used Technology
-
Voluum
-
Looker Studio
-
Google Analytics 4
-
Google Tag Manager
-
Python
-
dbt
-
Cloud Run
-
Vertex AI
E-commerce
uWeed
Work Result
We helped uWeed enhance their data tracking, analytics, and online performance, resulting in a 32% increase in CR (Conversion Rates) and a 17% boost in Repeat
Increase in CR (Conversion Rates)
Used Technology
-
Google Analytics 4
-
Google Tag Manager
-
BigQuery
-
Looker Studio
-
Python
-
Cloud Run
-
Virtual Machine
Gaming
Drope.me
Work Result
Set up GTM and Google Analytics 4, created various data visualizations, evaluated marketing effectiveness, and provided product improvement recommendations, resulting in a significant increase in Customer Retention and Loyalty.
Increased User Retention Rate
Used Technology
-
BigQuery
-
Looker Studio
-
Google Spreadsheet
-
Google Analytics 4
-
Google Tag Manager (Web and Server-side)
Video Streaming
ITVX
Work Result
Integrated Conviva’s monitoring and alerting system into ITV’s streaming platform, enhancing error transparency and streamlining operational workflows for improved viewer experience.
Increased Error Detection Speed
Used Technology
-
Conviva
-
BigQuery
-
Excel
-
Splunk
-
Google Spreadsheets
-
Slack
Edtech
ClassTag
Work Result
Implemented and optimized event tracking for Class Tag’s web and mobile applications, enhancing data visibility and user engagement through Google Analytics 4 and Looker Studio.
Increased RR (Retention Rate)
Used Technology
-
Looker Studio
-
Google Analytics 4
-
Google Tag Manager
-
BigQuery
E-Commerce
IWDM
Work Result
Optimized marketing efforts, leading to a $70-$100 reduction in CAC (Customer Acquisition Costs) per customer and over $10 million in revenue through Clickfunnel.
Reduction in CAC per Customer
Used Technology
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Shopify
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Looker Studio
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Google Tag Manager
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Google Analytics 4
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Python
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Fivetran
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Vibe
Unlock the full potential of your online store with expert guidance
Our Team
Meet Our E-commerce Analytics Experts
Our team of E-commerce analytics experts is dedicated to helping you navigate the complexities of E-commerce data and optimize your paid ad campaigns. With extensive knowledge of data technologies, we provide insights and strategies to enhance your business.
Here are three of our standout consultants
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IHOR SYZON
CEO
With over a decade of experience in e-commerce analytics and data optimization
With over ten years in A/B testing and conversion rate optimization, Ihor is adept at crafting and executing comprehensive testing strategies that drive significant improvements in website performance. His expertise has catalyzed digital transformations and led to substantial ROI increases for our clients.
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EKATERINA KALABUSH
Data Analysts Lead
Known for her innovative approach to customer behavior analysis and sales optimization
Ekaterina excels in designing strategies that yield actionable insights. Her dedication to each project’s success is evident in her tailored, hands-on methodology, ensuring that every strategy is a step towards enhancing the e-commerce experience.
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IGOR BYBKA
Data Engineer
Combining deep technical knowledge with strategic acumen
Igor excels in implementing sophisticated data frameworks that enhance online retail performance and business outcomes. His focus on precise data integration and optimization has enabled numerous clients to turn e-commerce data into strategic business advantages.
IHOR SYZON
CEO
With over a decade of experience in e-commerce analytics and data optimization
With over ten years in A/B testing and conversion rate optimization, Ihor is adept at crafting and executing comprehensive testing strategies that drive significant improvements in website performance. His expertise has catalyzed digital transformations and led to substantial ROI increases for our clients.
EKATERINA KALABUSH
Data Analysts Lead
Known for her innovative approach to customer behavior analysis and sales optimization
Ekaterina excels in designing strategies that yield actionable insights. Her dedication to each project’s success is evident in her tailored, hands-on methodology, ensuring that every strategy is a step towards enhancing the e-commerce experience.
IGOR BYBKA
Data Engineer
Combining deep technical knowledge with strategic acumen
Igor excels in implementing sophisticated data frameworks that enhance online retail performance and business outcomes. His focus on precise data integration and optimization has enabled numerous clients to turn e-commerce data into strategic business advantages.
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Partner with our E-commerce analytics experts to unlock the full potential of your data and transform your business for the future.
Our experts have a proven track record in analyzing and leveraging E-commerce data, ensuring you maximize your investments.
Why partner with us
Why Our E-commerce Analytics Consulting Services Stand Out
Our e-commerce analytics consulting services are distinguished by several key factors that set us apart from the competition. These pillars—innovative technology, dedication to client success, and competitive pricing—underscore our commitment to delivering superior e-commerce analytics consulting services.
Grow your businesses with Dot Analytics
We don’t just understand data, we understand your sector
Our expertise in key industries allows us to deliver solutions are perfectly aligned with industry standards and expectations.
Business’s size, scope, or sector
Tailored E-commerce Analytics for Diverse Needs
Our e-commerce analytics consulting services are crafted to meet the unique needs of a wide array of e-commerce businesses.
Our tailored approach ensures that each client receives strategies optimized for their specific goals
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Startups
For emerging e-commerce brands, we focus on establishing solid analytics foundations and scalable growth strategies.
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Specialty Boutiques
We provide niche market insights, focusing on unique customer behavior analytics and inventory optimization.
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Direct-to-Consumer Brands
We specialize in enhancing customer journey analytics and personalization techniques to drive conversions and loyalty.
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B2B Providers
Our services for B2B e-commerce sites include optimizing for longer sales cycles and implementing detailed lead tracking and nurturing analytics.
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Large-scale Marketplaces
Our strategies for large e-commerce platforms involve complex data integration services and advanced segmentation to manage vast product ranges and diverse customer bases.
We help businesses benefit from data-driven strategies designed to catalyze growth
our Testimonials
Hear from our customers about their experiences with us
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Their experience with Google Cloud Platform (GA4, GTM) and Shopify e-commerce was a valuable asset for us.
Dot Analytics successfully set up precise conversion tracking for the platform, much to the client’s delight. The team was highly communicative, and internal stakeholders were particularly impressed with the service provider’s vast technical expertise.
Anna Dudoukin
CEO, niasha.ch
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Their data analyst has the capability and understanding to operate proactively and autonomously.
Conviva successfully integrated into the itv data ecosystem; substituting the old system in terms of alerting, reporting and analysis to the degree that the service delivery department and other departments started to use it in their own analysis and reporting.
Tim Allen
Solution Architect, itvx.com
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They don’t waste time and carefully listen to our feedback.
The team primarily communicated over Slack, responsively accommodating all concerns. Above all, they were diligent, attentive, and efficient.
Dima Okhrimchuk
CEO, Drope.me
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They’ve offered an excellent match of the services’ costs and the obtained results.
Thanks to Dot Analytics’ implementations, the client is now able to track user data, ensuring data security and access. Dot Analytics uses Telegram, Google Drive, and Google Meet to collaborate, which help them keep the project organized and deliver on time. Moreover, they’re cost-efficient.
Maria Zagoshkina
Marketing Manager, pibox.com
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Working with them was easy.
We’ve been working with Ihor for half a year. During that time he showed himself as an executive and responsible employee. Ihor knows Tableau and Google Analytics on the proficiency level. I recommend this employee for hiring!
Maria Yudina
COO Assistant, strivtech.com
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We are pleased with Dot Analytics’ services outputs.
Dot Services has successfully delivered a dashboard in Data Studio that provides clear information about Google Analytics issues. They have demonstrated expertise in their field and effectively solve the problem at hand, earning the client’s approval.
Jason Olim
COO, co-founder of classtag.com
Their experience with Google Cloud Platform (GA4, GTM) and Shopify e-commerce was a valuable asset for us.
Dot Analytics successfully set up precise conversion tracking for the platform, much to the client’s delight. The team was highly communicative, and internal stakeholders were particularly impressed with the service provider’s vast technical expertise.
Anna Dudoukin
CEO, niasha.ch
Their data analyst has the capability and understanding to operate proactively and autonomously.
Conviva successfully integrated into the itv data ecosystem; substituting the old system in terms of alerting, reporting and analysis to the degree that the service delivery department and other departments started to use it in their own analysis and reporting.
Tim Allen
Solution Architect, itvx.com
They don’t waste time and carefully listen to our feedback.
The team primarily communicated over Slack, responsively accommodating all concerns. Above all, they were diligent, attentive, and efficient.
Dima Okhrimchuk
CEO, Drope.me
They’ve offered an excellent match of the services’ costs and the obtained results.
Thanks to Dot Analytics’ implementations, the client is now able to track user data, ensuring data security and access. Dot Analytics uses Telegram, Google Drive, and Google Meet to collaborate, which help them keep the project organized and deliver on time. Moreover, they’re cost-efficient.
Maria Zagoshkina
Marketing Manager, pibox.com
Working with them was easy.
We’ve been working with Ihor for half a year. During that time he showed himself as an executive and responsible employee. Ihor knows Tableau and Google Analytics on the proficiency level. I recommend this employee for hiring!
Maria Yudina
COO Assistant, strivtech.com
We are pleased with Dot Analytics’ services outputs.
Dot Services has successfully delivered a dashboard in Data Studio that provides clear information about Google Analytics issues. They have demonstrated expertise in their field and effectively solve the problem at hand, earning the client’s approval.
Jason Olim
COO, co-founder of classtag.com
faq
Looking for help? Here are our most frequently asked questions.
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What makes e-commerce analytics essential for online businesses?
E-commerce analytics is vital for online businesses as it provides insights into customer behavior, online sales optimization, and shopping cart abandonment solutions. This data-driven approach enables precise user experience (UX) analysis, helping businesses tailor their strategies for maximum engagement and conversion.
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How do we tailor our analytics services for different e-commerce platforms?
Our analytics services are customized to fit the unique needs of each e-commerce platform, utilizing web analytics services, retail analytics consulting, and e-commerce business intelligence. We adapt our strategies to the specific tools and features of each platform, ensuring optimal performance across all channels.
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What is the timeline for seeing results from e-commerce analytics consulting?
While timelines can vary, clients typically start to see tangible results from our e-commerce analytics consulting within 3-6 months. This period allows for the collection and analysis of data, implementation of strategies, and monitoring of outcomes.
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How do data privacy and security factor into our analytics services?
Data privacy and security are paramount in our analytics services. We ensure all data is handled in compliance with relevant laws and regulations, employing robust security measures to protect your information and your customers’ privacy.
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Can we help with integrating e-commerce data from multiple sources?
Yes, we specialize in multichannel analytics, helping businesses integrate data from various sources, including online customer segmentation and sales channels, to provide a comprehensive view of their performance.
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How can I get started with your AaaS consulting?
Getting started is easy. Contact us via our online form to schedule your free initial consultation. We’re ready to help you harness the power of e-commerce analytics to grow your business.